Save-A-Landmark Facts

Americans are getting in their car and hitting the road now more than ever. Check out what they’re looking for when they’re on the road.

• - 72% of Americans take a road trip once a year or more. 8 out of 10 say they include a visit to a historical landmark or roadside attraction.
• - 9 out of 10 people believe it’s important to protect our nation’s landmarks.
• - Two-fifths of Americans believe the country’s landmarks could use a good makeover.

What are we going to look at?

• - Historical (54%)
• - Cultural (31%)
• - City Landmarks (26%)
• - Wacky Landmarks (17%)

Are we there yet?

• - 67% of married couples and people with children believe it is “very important” to preserve America’s roadside landmarks.
• - 36% of 18-34 year olds say they would be willing to help with the funding of the preservation of landmarks.